How to Get On Top of the Google SERP: A Practical Guide

Also, while a lot of the focus is on creating more content, don’t forget to audit your existing content. If your current level of expertise or standards has outgrown an older post, it’s better to remove it. Whatever the case, don’t keep content on your site because you think quantity will make you look better. Just like many things in life, quantity shouldn’t replace quality.

I highly recommend that you use OptinMonster for growing your email list and sales. You can get started for a few bucks a month, and we’ll create your first popup fast and free if you’d like. Imagine – 10 minutes could grow leads and sales from your website by 10% or more. You can start today with just a few clicks – no developer or coder needed.

Help Search Engines Find Your Content

how to rank on google

Ultimately, if more people visit your website, you have more opportunity to turn these visitors into new customers. Also, if you rank higher than your competitors, you can steal some of their potential customers. This section is mainly just the SEO basics for those of you who may not be as familiar with the world of SEO. Make sure you check off these boxes if you’re looking to rank.

In fact, a website’s overall authority had a stronger correlation to rankings than the authority of the page itself (URL Rating). Our data shows that use of Schema markup does not correlate with higher rankings. Page authority (as measured by Ahrefs URL Rating) weakly correlates with rankings. We found no correlation between page loading speed (as measured by Alexa) and first page Google rankings. This research supports the idea that higher rankings generate more clicks.

how to rank on google

What is search engine optimization?

Journal ranking can be viewed for the top 100 publications in 9 different languages, or by broad subject research areas and numerous subcategories. Scholar Metrics uses those articles published between 2009 and 2013 and citation from all articles indexed in Google Scholar. You will need powerful SEO tools like Semrush or Ahrefs to perform these link-building strategies. Not all websites will openly disclose if they accept guest posts, so you may find it useful to conduct cold outreach to other high-authority sites in your niche. The first tactic you should use in your link-building campaign is guest posting. Guest posting is when you write a blog post for another website for free.

how to rank on google

how to rank on google

If we reach out to the author and introduce our beginner’s guide to SEO, there’s a chance they may add it to their page. Looking at the referring page, it seems the link comes from a section listing three of the best SEO guides. Internally linking this phrase may help our post to rank higher.

  • So grab that coffee and follow this foolproof Shopify SEO guide to boost organic traffic.
  • Here, you’ll be able to see where you rank in the AI overview and what other sites are also ranking for that keyword.
  • While it’s important to make search engines happy, remember the people using your site.
  • On-page SEO optimizes individual web pages to improve search engine rankings and attract more organic traffic.
  • In other words, a lower bounce rate shows that users actually enjoy browsing your site.

Judging by Google’s research paper, the way suggested clips are chosen from a technical standpoint isn’t that straightforward. So instead of focusing on the technicalities, let’s focus on actionable steps SEO Anomaly to take that may you help win them. Both of these have the potential to send more views to your videos. A big traffic spike followed by a small amount of traffic for a long period is a sign of a topic with waning interest. Content Explorer lets you search a database of over 1.1 billion web pages for mentions of a particular word or phrase. Within that index, there are currently over 47 million pages from YouTube.